THE ASCENDING GROWTH METHOD WITH LJUBICA RADOICIC – PART 3
Welcome back to part 3 of our Revenue Marketing Maturity Framework series!
Get ready to learn about a proven change management tool called the Ascending Growth Method (AGM) with Autodesk's Marketing Director, Ljubica Radoicic.
In this session, you'll gain the knowledge to define the Ascending Growth Method (AGM) and its connection to the Revenue Generation Value Chain (RVC). You will also discover the five essential phases of the AGM: Align, Diagnose, Design, Deploy, and Sustain and learn why optimising for long-term success via the Revenue Marketing Engine is crucial.
Keep an eye out for our final instalment of the series where Ljubica will explain how to create lasting transformation. In the meantime click the video below to dive in!

